The Big STAR Entertainment Awards are presented annually by Reliance Broadcast Network Limited in association with Star India to honour personalities from the field of entertainment across movies, music, television, sports, theatre and dance. The award is touted to be a completely viewer driven award where in audience
participation right from nominations to the final winners through SMS and online voting across the categories is used for deciding the winners. The award was announced on December 31, 2011 and the first ever nominations for 2011 Awards were published online through various entertainment websites on December 31.
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